Description:
Welcome to Season 3! We're kicking things off with a bang interview EY Entrepreneur of the Year, Jason Wenk about his $4B (with a B) sale of Altruist to Vanguard. But this is no "how I built it" story...
It's a story of what trust making is possible when we build for a community and from a community. What happens when we focus down and ignore the noise. What happens when aliens totalizing mission captures every decision including and especially your relationship to capital.
Nick gets down to the real story of Altruist in his interview with Jason. Exploring some of the loudest critiques that have been surfaced since its sale for $4B to Altruist, and tying back the success to core principles that are applicable at any scale.
This episode challenges that prevailing rhetoric around big acquisitions for big dollars being opposed to human-first, trust-making values. In this story, the two are inextricably linked.
Chapters
00:00 — Season Three: Our Humanity and our Businesses Belong Together
05:05 — Introducing Jason Wenk and Altruist
07:45 — Building Financial Advice for More People
18:09 — Start Small: Focus, Product Fit, and Customer Trust
39:19 — Funding a Mission-First Company
47:10 — Staying Grounded While Building
51:12 — Why Altruist Joined Vanguard
64:40 — Build a Great Company, Not an Exit Strategy
Links:
Trust-Made Growth®
- Leaders who want to understand how to reformat their growth strategies to address trust decay should explore more at https://culturecraft.com
- Independent Professionals can join the free community exploring how to return trust to our commerce and our communities at https://trustmadegrowth.com
- Have a business topic you want us to decide if it's working or broken? Have a question about the episode? You can email us at podcast@culturecraft.com.



