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The Trend Giveth and the Trend Taketh Away

The Trend Giveth and the Trend Taketh Away

We’ve watched a number of high-profile brands take hits to their reputation, customer retention, and bottom line this past year. And the reason for it? Trend-chasing. We’ll give you 3 reasons trend chasing is a bad idea, especially as a primary strategy. And 1 thing you can actually learn from trends.

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